The week after Christmas and just before New Year’s Eve often feels like a unique limbo. Some people rush to return or exchange holiday gifts, while others find creative ways to use leftovers.
Meanwhile, sports fans are gearing up for college football playoffs, gathering around with buffalo wings, chips, and dips. But here’s an idea to make your snack table stand out this year: Add Pop-Tarts to the mix.
That’s right—Pop-Tarts is back in the spotlight, not just for its delicious flavors but also for its involvement in college football. Fans are in for an extra special treat this year as a beloved retired flavor makes a comeback.
The Pop-Tarts Bowl Is Back
Mark your calendar for December 28, 2024, because that’s when the Pop-Tarts Bowl kicks off at Camping World Stadium in Orlando, Florida. This unique bowl game isn’t just about football; it’s about fun, snacks, and a one-of-a-kind mascot tradition.
Last year, Pop-Tarts introduced the Frosted Strawberry Edible Mascot, a life-sized pastry that entertained fans throughout the game. When Kansas State claimed victory, the giant Pop-Tart slid through a toaster, transforming into an edible treat for the winning team.
This quirky twist became the game’s highlight, and Pop-Tarts is bringing back the edible mascot concept with even more excitement this year.
Meet the 2024 Edible Mascots
This year, fans won’t just see one Pop-Tarts mascot. Instead, there will be three new edible mascots representing different flavors:
- Frosted Wild Berry: Known for its purple frosting with a teal swirl.
- Frosted Hot Fudge Sundae: Topped with fudge icing and colorful sprinkles.
- A Mystery Flavor: This flavor has fans buzzing since it’s a retired classic making a comeback.
The mystery flavor is the most significant talking point; fans are eager to determine which one it will be.
Guess the Returning Flavor
Pop-Tarts is allowing fans to guess the mystery flavor by visiting the official Pop-Tarts Bowl website. The list of possibilities includes:
- Peanut Butter
- Vanilla Milkshake
- Blue Raspberry
- Cinnamon Roll
- Red Velvet Cupcake
- Chocolate Chip Cookie Dough
- Grape
Could it be one of these flavors, or is Pop-Tarts pulling a fast one? The brand hasn’t confirmed which flavor will return to shelves, but the mystery has fans reminiscing about their favorite discontinued Pop-Tarts.
A Sweet Twist for the Winning Team
Here’s the kicker: Not all three mascots will be post-game snacks. The MVP of the winning team gets to choose which flavor their team will feast on. Whether Wild Berry, Hot Fudge Sundae, or the mystery flavor, one mascot will make the ultimate sacrifice for football glory.
Fans watching from home can tune in on December 28 at 3:30 p.m. EST on ABC to find out which flavor will win—and which will become a tasty treat for the champions.
Why Pop-Tarts Belong on Your Snack Table
Beyond the excitement of the Pop-Tarts Bowl, these toaster pastries are an excellent addition to any game-day grazing board.
Their sweet, nostalgic flavors pair surprisingly well with savory snacks like pretzels and popcorn. They’re a conversation starter, mainly if you include the returning flavor.
Why Fans Love the Pop-Tarts Bowl
Pop-Tarts has created a unique way to combine sports, snacks, and nostalgia. The edible mascot tradition is entertaining and a brilliant way to engage fans. Whether you’re there for the football or the pastries, the Pop-Tarts Bowl offers something sweet for everyone.
This year’s game promises more excitement, laughter, and tasty surprises. So, grab a box of your favorite flavor and prepare to cheer for your team—because when it comes to game-day snacks, Pop-Tarts always scores big.
FAQs
What is the Pop-Tarts Bowl?
The Pop-Tarts Bowl is a college football game held annually in Orlando, Florida. Pop-Tarts sponsors it and features fun mascot traditions, including life-sized edible pastries.
When and where can I watch the Pop-Tarts Bowl?
The game will air on ABC on December 28, 2024, at 3:30 p.m. EST and will be held at Camping World Stadium in Orlando, Florida.
What is the mystery flavor at this year’s Pop-Tarts Bowl?
Pop-Tarts hasn’t revealed the mystery flavor yet, but fans can guess from a list of retired classics, such as Peanut Butter, Vanilla Milkshake, and Blue Raspberry.
How does the edible mascot tradition work?
Each year, Pop-Tarts introduces edible mascots representing different flavors. The winning team’s MVP chooses which mascot flavor their team will eat after the game.
Can I buy the returning mystery flavor in stores?
Yes! The mystery flavor will be re-released in stores, though its identity has yet to be confirmed. Look for the official announcement.
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